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	<title>turtlethink.com &#187; Obama</title>
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		<title>Inauguration Day’s Impact on Social Media</title>
		<link>http://turtlethink.com/2009/01/inauguration-day%e2%80%99s-impact-on-social-media/</link>
		<comments>http://turtlethink.com/2009/01/inauguration-day%e2%80%99s-impact-on-social-media/#comments</comments>
		<pubDate>Sun, 25 Jan 2009 19:48:18 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Law & Politics]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Cnn]]></category>
		<category><![CDATA[DC]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[Inauguration Day]]></category>
		<category><![CDATA[mash ups]]></category>
		<category><![CDATA[Nytimes]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[Statistics]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=545</guid>
		<description><![CDATA[The international nature of this inauguration was unprecedented, but the magnificence lies in the active engagement it offered to millions of people across the planet via the social web. No longer limited to the those directly around ones vicinity, people were sharing and engaged with Obama, DC and the entire world. This campaign has set [...]]]></description>
			<content:encoded><![CDATA[<p>The international nature of this inauguration was unprecedented, but the magnificence lies in the active engagement it offered to millions of people across the planet via the social web. No longer limited to the those directly around ones vicinity, people were sharing and engaged with Obama, DC and the entire world. This campaign has set a precedent for the way politics will employ social media. From the protests at Bush&#8217;s inauguration 4 years ago to the hyper-happiness and participatory culture of Obama&#8217;s &#8212; we will never see politics in the same light. Thank you social web. </p>
<p>One of the neatest things that happened were all of the social image mash-ups that were put together. Millions of people emailed photos to one of the many aggregators (NYTimes, CNN, et cetera), and we were able to see some incredible footage that was simply crowd sourced. CNN, thorough Microsoft&#8217;s PhotoSynth, did one of my favorites. Check it out <a href="http://edition.cnn.com/SPECIALS/2009/44.president/inauguration/themoment/">here</a>. </p>
<p>Mark Ghuneim, Founder/CEO of digital marketing agency Wiredset and social media service Trendrr, put together can excellent post on <a href="http://mashable.com/2009/01/21/inauguration-impact-on-social-media/">Mashable.com</a> about the incredible impact the Social Media Sphere saw on inauguration day. Not only was it a politically memorable day, but technologically too. Check out the numbers (as put together by Mark): </p>
<p><strong>Twitter</strong> &#8212; &#8220;Tweets containing “Obama” hit 35,000 per hour during his speech, and topped 150,000 for the day.&#8221; <br />
<center><br />
<img src="http://turtlethink.com/wp-content/uploads/2009/01/twitobama-vs-inauguration.jpg" alt="twitobama-vs-inauguration" title="twitobama-vs-inauguration" width="450" height="300" class="aligncenter size-full wp-image-546" /></center><br />
</p>
<p><strong>YouTube Uploads</strong> &#8212; &#8220;There have been 332,000 new videos uploaded to YouTube with the tag of “Obama” this week, and 17,000 new videos for “Inauguration” in the last five days, 10,000 of which came in the last 24 hours [of the inauguration].&#8221; <br />
<center><img src="http://turtlethink.com/wp-content/uploads/2009/01/youtubeinauguration-spike-in-uploads-on-youtube.jpg" alt="youtubeinauguration-spike-in-uploads-on-youtube" title="youtubeinauguration-spike-in-uploads-on-youtube" width="450" height="300" class="aligncenter size-full wp-image-547" /><br />
</center> </p>
<p><strong>Images on Flickr</strong> &#8212; 30,000 new uploads tagged &#8220;Obama&#8221; in last 24 hours of the ceremony. <br />
<center><br />
<img src="http://turtlethink.com/wp-content/uploads/2009/01/flickrinauguration-number-of-photos-on-flickr.jpg" alt="flickrinauguration-number-of-photos-on-flickr" title="flickrinauguration-number-of-photos-on-flickr" width="450" height="300" class="aligncenter size-full wp-image-549" /></center></p>
<p><strong>And Blogs&#8230;</strong> &#8212; This is was just record breaking. Technorati reported 18,000 new blog entries related to Obama on that day alone. </p>
<p><center><img src="http://turtlethink.com/wp-content/uploads/2009/01/blgosinauguration-blog-and-news-buzz.jpg" alt="blgosinauguration-blog-and-news-buzz" title="blgosinauguration-blog-and-news-buzz" width="450" height="300" class="aligncenter size-full wp-image-548" /></center></p>
<p>These are all mind blowing figures. After allowing this to digest for a few days, I am left with the question of whether this all happened because of Obama or the factor of Social Media. Undoubtedly, it is a mix of both, however, what would we have seen if McCain had won. I am sure we would have also hit unprecedented social media happenings as result of technology today, but, is it the embrace of the Obama campaign that has and will keep this fervor alive? </p>
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		<title>Virtual Worlds and The Obama Presidency</title>
		<link>http://turtlethink.com/2008/12/virtual-worlds-and-the-obama-presidency/</link>
		<comments>http://turtlethink.com/2008/12/virtual-worlds-and-the-obama-presidency/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 18:20:48 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Law & Politics]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Virtual Worlds]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[Second Life]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=84</guid>
		<description><![CDATA[As a follow up to my social media post on Obama&#8230;I found out some interesting news today. As posted by Au (citing Washington Post&#8217;s Article: &#8220;Obama Team to Create Innovation Agenda&#8220;) on the New World Notes Blog, President Elect Barak Obama has appointed two virtual world experts to his tech team with the purpose of [...]]]></description>
			<content:encoded><![CDATA[<p>As a follow up to my social media post on Obama&#8230;I found out some interesting news today. As posted by Au (citing Washington Post&#8217;s Article: &#8220;<a href="http://voices.washingtonpost.com/posttech/2008/11/obama_names_team_to_create_inn.html">Obama Team to Create Innovation Agenda</a>&#8220;) on the <a href="http://nwn.blogs.com/nwn/2008/12/new-world-newsf.html">New World Notes</a> Blog, President Elect Barak Obama has appointed two virtual world experts to his tech team with the purpose of creating an “Innovation Agenda.” According to Obama&#8217;s website, The Innovation Agenda &#8220;includes a range of proposals to create a 21st century government that is more open and effective; leverages technology to grow the economy, create jobs, and solve our country&#8217;s most pressing problems; respects the integrity of and renews our commitment to science; and catalyzes active citizenship and partnerships in shared governance with civil society institutions.&#8221;</p>
<p><a href="http://turtlethink.com/wp-content/uploads/2008/12/snapshot_b1b87e69_d1b94b4f.jpg"><img src="http://turtlethink.com/wp-content/uploads/2008/12/snapshot_b1b87e69_d1b94b4f-300x225.jpg" alt="" title="Virtual Oval Office" width="300" height="225" class="aligncenter size-medium wp-image-85" /></a> [Photo Courtesy Of <a href="http://i51.photobucket.com/albums/f389/habfan1990/snapshot_b1b87e69_d1b94b4f.jpg">habfan1990</a>]</p>
<p>The team has a roster of exceptional professionals, however, the two virtual world experts are New York Law School professor Beth Noveck and Irving Wladawsky-Berger, a Chairman Emeritus of IBM. Both have worked intimately with virtual worlds and are at the forefront of connectivity and the 3D web. They also have worked extensively in Second Life. </p>
<p><a href="http://turtlethink.com/wp-content/uploads/2008/12/mixed_reality_irving.jpg"><img src="http://turtlethink.com/wp-content/uploads/2008/12/mixed_reality_irving.jpg" alt="Professor Beth Noveck&#039;s Second Life Avatar" title="mixed_reality_irving" width="192" height="92" class="size-full wp-image-86" /></a> [Professor Beth Noveck's Second Life Avatar - Photo Courtesy of <a href="http://nyls.blogs.com/demoisland/2006/01/beth_noveck_on_.html">New York Law School Blog</a>]</p>
<p>It is not clear what this all means, however, this team brings up many exciting prospects for technology and politics. I am psyched to see how the Innovation Agenda pans out and the way this administration will implement technology and specifically social media into the American mains stream.  </p>
<p>Via <a href="http://nwn.blogs.com/nwn/2008/12/new-world-newsf.html">New World Notes</a> (Thanks!). </p>
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		</item>
		<item>
		<title>Obama and New Media</title>
		<link>http://turtlethink.com/2008/12/obama-and-new-media/</link>
		<comments>http://turtlethink.com/2008/12/obama-and-new-media/#comments</comments>
		<pubDate>Mon, 01 Dec 2008 18:12:18 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Law & Politics]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Obama]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=72</guid>
		<description><![CDATA[Barack Obama will be the first president of the United States to employ a CTO at the White House. Technology is important to this president &#8212; Plain and Simple. 
The unprecedented campaign Obama ran was firmly tied to his use of social media to reach out to his friends and (once) foes. From Facebook and [...]]]></description>
			<content:encoded><![CDATA[<p>Barack Obama will be the first president of the United States to employ a CTO at the White House. Technology is important to this president &#8212; Plain and Simple. </p>
<p>The unprecedented campaign Obama ran was firmly tied to his use of social media to reach out to his friends and (once) foes. From Facebook and MySpace to the iPhone App and Twitter, people felt an intimate connection with the candidate that has never existed in the fabric of any political campaign.  </p>
<p><img alt="" src="http://newsimg.bbc.co.uk/media/images/45249000/jpg/_45249474_my1466.jpg" title="Obama Web" class="aligncenter" width="466" height="200" /></p>
<p>Now, President Elect Obama will have the challenge to maintain that tight connection with his followers. Already threatening to take his Blackberry away, the government&#8217;s tight restriction may limit the intimacy that users want and the potential of political transparency that social media may offer. </p>
<p>The <a href="http://news.bbc.co.uk/2/hi/americas/7754485.stm">BBC</a> published an article last week, titled &#8220;<a href="http://news.bbc.co.uk/2/hi/americas/7754485.stm">Barack Obama&#8217;s plans for the web</a>,&#8221; which offers an interesting analysis on the subject. I recommend this quick read. </p>
<p>In the political &#8211; new media world, we await what Obama and his administration will do to keep us connected. </p>
<p>What would you like to see the administration do with social media? Or technology in general? </p>
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