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	<title>turtlethink.com &#187; Video</title>
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	<link>http://turtlethink.com</link>
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		<title>Auduino: DIY Arduino Synthesizer</title>
		<link>http://turtlethink.com/2010/03/auduino-diy-arduino-synthesizer/</link>
		<comments>http://turtlethink.com/2010/03/auduino-diy-arduino-synthesizer/#comments</comments>
		<pubDate>Sat, 06 Mar 2010 23:26:21 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[FabLab]]></category>
		<category><![CDATA[Physical Computing]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Arduino]]></category>
		<category><![CDATA[Auduino]]></category>
		<category><![CDATA[DIY]]></category>
		<category><![CDATA[Synthesizer]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=1070</guid>
		<description><![CDATA[My first physical computing project is complete! The Auduino: A DIY synthesizer.

Auduino: DIY Arduino Synthesizer from Mark Kizelshteyn on Vimeo.

A fantastic project by the tinker.it (Arduino) team, and I highly recommend it to anyone who is interested in getting into electronics, using Arduino or just wants to build a synth. All code, designs and schematics [...]]]></description>
			<content:encoded><![CDATA[<p>My first physical computing project is complete! <a href="http://code.google.com/p/tinkerit/wiki/Auduino">The Auduino</a>: A DIY synthesizer.</p>
<p><center><object width="900" height="675"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=9898762&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=9898762&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="900" height="675"></embed></object>
<p><a href="http://vimeo.com/9898762">Auduino: DIY Arduino Synthesizer</a> from <a href="http://vimeo.com/user1329559">Mark Kizelshteyn</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p></center></p>
<p>A fantastic project by the tinker.it (Arduino) team, and I highly recommend it to anyone who is interested in getting into electronics, using Arduino or just wants to build a synth. All code, designs and schematics are open under Creative Commons Attribution-Noncommercial License. All files (designs, code et cetera) I used/made can be downloaded below. </p>
<p>A friend showed me his Auduino, and I needed to build one too! I decided to make a few modifications to the original. I added a switch that enables a light dependent resistor (LDR) to control the rate of the noise, which essentially means the more light that hits the resistor, the faster the tempo. When the switch is on, it disables the associated potentiometer and enables the LDR.  It&#8217;s a fun addition and you get the chance to put your whole body (or just hand) into the synth. </p>
<p>I also did not want to commit to one mapping of the Auduino &#8212; I liked both the the smooth frequency and the stepped pentatonic mapping, so I added a switch to move between the two synthesiser parameters.  </p>
<p>Section of edited code:<br />
<code><br />
 if (digitalRead(SWITCH)) {<br />
    // Smooth frequency mapping<br />
    //syncPhaseInc = mapPhaseInc(analogRead(SYNC_CONTROL)) / 4;</p>
<p>     // Stepped mapping to MIDI notes: C, Db, D, Eb, E, F...<br />
    syncPhaseInc = mapMidi(analogRead(SYNC_CONTROL));<br />
  }<br />
 else { </p>
<p>    // Stepped pentatonic mapping: D, E, G, A, B<br />
    syncPhaseInc = mapPentatonic(analogRead(SYNC_CONTROL));<br />
 }<br />
</code><br />
This is the schematic for the way I wired my Auduino. I used <a href="http://fritzing.org/">Fritzing</a> software, which is also a great beginner tool for prototyping your circuit board. Fritzing is a neat open source project, I recommend checking them out. </p>
<p><a href="http://turtlethink.com/wp-content/uploads/2010/03/Auduino_Schematic.jpg"><img src="http://turtlethink.com/wp-content/uploads/2010/03/Auduino_Schematic.jpg" alt="" title="Auduino_Schematic" width="668" height="654" class="aligncenter size-full wp-image-1072" /></a> <BR></p>
<p>Lastly, I needed to design an enclosure, which was also a first. Inspired by enclosure extraordinaire, Xander (see his work at <a href="http://machinecollective.org">machinecollective.org</a>), I designed a simple yet functional enclosure in Illustrator and cut it using a laser cutter. After two failed enclosures, the third one fit! I initially wanted to have it enclosed in black satin acrylic, but I ended up with a transparent enclosure so I could see the components. In retrospect, I should have stuck with the black as the transparency detracts from the minimilist aesthetic I sought. I have attached my designs here &#8212; feel free to use/modify (CC license). </p>
<p>How does it work? </p>
<p>Tinker.it explains: &#8220;Sound is generated by playing the same noise (&#8216;grain&#8217;) repeatedly at very high speed. This merges into a tone that is an audible hybrid of the repetition rate and the original grain. It sounds quite similar to an oscillator with two resonating bandpass filters, although the different architecture means there are lots of additional interesting noises at parameter extremes. The grain consists of two triangular waves of adjustable frequency, and adjustable decay rate. This is based on FOF synthesis model, but using triangle waves instead of sine and using a rectangular window. The repetition rate is set by another control.&#8221; </p>
<p>Build one too! After spending the last few months at the CabFabLab, I have been become enamored by physical computing, and I have been reading <a href="http://blog.makezine.com/">makezine</a> fairly religiously now. If you are just getting into this world, like me, it is a fun blog to read. </p>
<p>Resources:<br />
- The Google group that details the project <a href="http://code.google.com/p/tinkerit/wiki/Auduino">here</a>.<br />
- My minor edit to the code can be found <a href="/auduino_MOD3.pde">here</a>.<br />
- My illustrator designs can be found <a href="/Auduino_FinalSketch.pdf">here</a>.<br />
- My Fritzing file (schematic details) can be found <a href="http://fritzing.org/projects/auduino-diy-arduino-synthesizer/">here</a>. </p>
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		<title>Le Web Decompression</title>
		<link>http://turtlethink.com/2009/12/le-web-decompression/</link>
		<comments>http://turtlethink.com/2009/12/le-web-decompression/#comments</comments>
		<pubDate>Fri, 11 Dec 2009 21:27:58 +0000</pubDate>
		<dc:creator>Paul Fayngersh</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Conference]]></category>
		<category><![CDATA[LeWeb]]></category>
		<category><![CDATA[Paris]]></category>
		<category><![CDATA[Russia]]></category>
		<category><![CDATA[Square]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=993</guid>
		<description><![CDATA[We (Paul and Mark) just spent two days @ Le Web in Paris and had a fantastic time. The conference was incredibly well organized and kudos to both Geraldine and Loic Le Meur (founder of Seesmic and one of France’s most influential tech bloggers) for doing such a fantastic job. 
We had the opportunity to [...]]]></description>
			<content:encoded><![CDATA[<p>We (Paul and Mark) just spent two days @ Le Web in Paris and had a fantastic time. The conference was incredibly well organized and kudos to both Geraldine and Loic Le Meur (founder of <a href="http://seesmic.com">Seesmic</a> and one of France’s most influential <a href="http://loiclemeur.com/">tech bloggers</a>) for doing such a fantastic job. </p>
<p>We had the opportunity to meet interesting people, network with industry leaders, hear inspirational talks (and not so inspirational ones), and rekindle some of our energy/enthusiasm about the future of the web and 2010 in general. It was surely a nice antidote for entrepreneurial burnout. Off course, some truly great food and wine and simply enjoying the beautiful City of Light doesn’t hurt either. </p>
<p>A lot has been written about Le Web 09 already and we don’t want to simply recycle content, but rather offer a few highlights of our personal experience:</p>
<p><strong>Twitter and Square</strong><br />
First off, we heard the term Twitter a bit too much, but that’s not surprising. Not only was it spoken about constantly (especially rumors about a Google purchase), but it seemed like everyone were on Twitter compulsively every spare second they had. The conference started out with Jack Dorsey, co-founder of Twitter, presenting his newest venture: <a href="https://squareup.com/">Square</a>. Square is a small hardware attachment for the iPhone that allows users to accept credit card payments directly in person. It looks very promising and using the headphone jack plug is a creative solution. The application’s interface seems incredibly intuitive and quite beautiful, and will likely be a hit. We also had an opportunity to watch Jack demo Square close up at a reception thrown by the Mayor at the Paris City Hall:</p>
<p><object width="400" height="300"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=8088291&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=8088291&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="300"></embed></p>
<p><strong>Russia roundtable </strong><br />
With:<br />
Sasha Galitsky (Almaz Capital Partners)<br />
Bernard Lukey (CEO, OXON.ru)<br />
Edward Shendorovich (Managing Director, Kite Ventures)<br />
Arkady Volozh (CEO, Yandex) </p>
<p>The Russia roundtable was of course especially interesting for us. The discussion was both broad and in-depth, covering topics such as Russian innovation, startup culture, search (specifically Yandex), venture investment, ecommerce (why it is failing), and what is in store for the future. The single most salient question that permeated all discussion was the paradox of a high-tech, relatively wealthy country not really developing Internet technologies on par with the rest of Western Europe and Asia. Again, Russia falls into its strange neither-here-nor-there conundrum, an existential dilemma that has defined the country since the Slavophiles and Westernizers went at it in the beginning of the 19th century. Clearly, the largest problem is not talent, but a complete lack of a startup culture or any institutional support. Taking risks, experimentation, “doing your own thing” – these are not very highly regarded in Russia and especially not in the Russian business world. So even though so much raw talent is there, and even some true innovation (for example, Yandex was in search before Google), it will require a significant cultural shift for Russia to develop the sort of atmosphere that makes Western startup hubs so successful.         </p>
<p>It was also agreed that there is LOTS of opportunity remaining in Russia and a lot of room for growth. Take one significant example: online shopping. Currently this is suffering because of a) the terrible, unreliable postal system b) the commonplace cash-on-delivery payment method and c) peoples’ general distrust of digital commerce. All three are inevitably going to evolve – probably quite soon – leaving a ton of possibilities for developing online retail solutions. We are excited and will be keeping our eyes on future developments in the Motherland! </p>
<p><strong>Startup competition </strong><br />
The startup competition was one of our favorites aspects of the whole conference. In our limited experience these are often really hit-or-miss though this year it appeared that all 16 companies had something real to offer. When the dust settled, Paris-based company <a href="http://www.stribe.com">Stribe</a> took home the Gold. Stribe aims to provide an instantaneous social network on any site, helping companies foster conversations around their product/brand/etc. directly on their site. What’s interesting is that just before the ceremony, at the Brand Roundtable moderated by Chris Brogan, one of the key conclusions that arose from the discussion was that brands must mediate conversations directly where customers are visiting them – aka, their websites. Providing an accessible channel for customers to converse will become a priority that will separate companies open to the future, who will thrive in the new economy, versus closed off companies that will become less relevant. Stribe solves this problem with seeming aplomb. </p>
<p>The Silver prize went to <a href="http://tigerlilyapps.com/">TigerLily</a>, another local (French) startup also operating in a similar domain. TigerLily basically pimps Facebook fan pages. Controlling and modifying the page seams extremely simple and they really did a polished job with the entire interface. The value is obvious and the improvements upon Facebook’s own capabilities are inevitable, though it is a bit sad to see the site veer away from the clean, minimalist, egalitarian aesthetic towards the realm of MySpace cacophony. </p>
<p>The Bronze prize went to <a href="http://www.cloudsplit.com/">CloudSplit</a>, a Dublin-based startup that provides analytics to cloud computing customers. They’ve already received €100,000 of seed funding and are looking for $2M more. We don’t really know much about this industry, so all we can say is that CEO(?) Joe Drumgoole probably had the most confident, well-rehearsed, down-to-business pitch. <img src='http://turtlethink.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />    </p>
<p>A few other promising startups we would like to note and encourage readers to check out: <a href="http://www.task.ly">Taskly</a>, <a href="http://www.hyperwords.net/">Hyperwords</a>, <a href="http://shutl.co.uk/">Shutl</a>, <a href="http://www.mendeley.com">Mendeley</a>, <a href="http://runkeeper.com/">Runkeeper</a>.</p>
<p>Finally, we’d like to thank <a href="http://garyvaynerchuk.com/">Gary V</a> for the inspirational talk and reminding us how much we miss New York! Hope to be back in Paris in 2010. </p>
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		<title>Augmented Reality business cards</title>
		<link>http://turtlethink.com/2009/07/augmented-reality-business-cards/</link>
		<comments>http://turtlethink.com/2009/07/augmented-reality-business-cards/#comments</comments>
		<pubDate>Mon, 20 Jul 2009 16:42:35 +0000</pubDate>
		<dc:creator>Paul Fayngersh</dc:creator>
				<category><![CDATA[Augmented Environments]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Business Cards]]></category>
		<category><![CDATA[FLARToolkit]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=865</guid>
		<description><![CDATA[Business cards are perfectly suited for the application of augmented reality technology; the results are practical as they are fun. Last week, the net went abuzz with the following video by James Alliban from London. His card features basic relevant professional info spoken by an abstracted, pixelated version of his head. Very well done! 

Today [...]]]></description>
			<content:encoded><![CDATA[<p>Business cards are perfectly suited for the application of augmented reality technology; the results are practical as they are fun. Last week, the net went abuzz with the following video by James Alliban from London. His card features basic relevant professional info spoken by an abstracted, pixelated version of his head. Very well done! </p>
<p><center><object width="600" height="453"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=4979525&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=4979525&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="600" height="453"></embed></object></center></p>
<p>Today a new AR business card demo came online, this one from Jonas Jäger, a Communication Design student in Germany. Jonas&#8217;s version features a lot more interactivity; you can see his latest tweets, flip through some photos from his portfolio, and even call him directly via <a href="http://www.ribbit.com/">Ribbit</a>. Check out more details on how its all done <a href="http://www.t-o-x-i-n.de/index.php/2009/07/18/allgemein/augmented-businesscard-english/">at his blog</a>. </p>
<p><center><object width="600" height="450"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=5651466&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=5651466&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=00ADEF&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="600" height="450"></embed></object></center></p>
<p>I think we are very close to a company attempting to create a standard around this, as well as an application that will allow the average businessperson to create and display a cool augmentation for their own cards. I know I would want one! </p>
<p><a href="http://jamesalliban.wordpress.com/2009/06/03/ar-business-card/">[James Alliban's -- AR Business Card]</a><br />
<a href="http://www.t-o-x-i-n.de/index.php/2009/07/18/allgemein/augmented-businesscard-english/">[Toxin Labs -- Augmented Business Card]</a>, via [<a href="http://gamesalfresco.com/2009/07/20/cool-augmented-business-card-from-toxin-labs/">Games Alfresco</a>]     </p>
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		<title>New York Tech MeetUp &#8211; July Round Up</title>
		<link>http://turtlethink.com/2009/07/new-york-tech-meetup-july-round-up/</link>
		<comments>http://turtlethink.com/2009/07/new-york-tech-meetup-july-round-up/#comments</comments>
		<pubDate>Wed, 08 Jul 2009 03:48:05 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Augmented Environments]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[NYC]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[New York]]></category>
		<category><![CDATA[NRU]]></category>
		<category><![CDATA[NYTM]]></category>
		<category><![CDATA[Round Up]]></category>
		<category><![CDATA[Rushkoff]]></category>
		<category><![CDATA[Sponge Cell]]></category>
		<category><![CDATA[urtak]]></category>
		<category><![CDATA[Vocab Sushi]]></category>
		<category><![CDATA[Zagat]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=842</guid>
		<description><![CDATA[TurtleThink attended this evenings New York Tech Meet Up, where a few startups presented some interesting products and services. None of the applications were particularly ground breaking, but a few are worth noting. 

The first interesting one was a collaborative polling company called urtak, which offers different categories of user generated polling topics. From their [...]]]></description>
			<content:encoded><![CDATA[<p>TurtleThink attended this evenings <a href="http://www.meetup.com/ny-tech/">New York Tech Meet Up</a>, where a few startups presented some interesting products and services. None of the applications were particularly ground breaking, but a few are worth noting. </p>
<p><img src="http://turtlethink.com/wp-content/uploads/2009/07/urtak.jpg" alt="urtak" title="urtak" width="432" height="99" class="aligncenter size-full wp-image-845" /></p>
<p>The first interesting one was a collaborative polling company called <a href="http://urtak.com/">urtak</a>, which offers different categories of user generated polling topics. From their website: &#8220;The goal of the Urtak project is to find an answer to the question &#8220;What do men and women live by?&#8221; Since no single person has the knowledge to answer this question, we propose that we must work together, pooling our knowledge and insight to learn what we all care about, what unites us, and what makes us different from each other.&#8221; It seems like an interesting company, however, what compels those people to answer the polls. This is a good idea that is lacking a sticky component.</p>
<p><img src="http://turtlethink.com/wp-content/uploads/2009/07/vocabsushi.png" alt="vocabsushi" title="vocabsushi" width="292" height="111" class="aligncenter size-full wp-image-846" /></p>
<p><a href="http://vocabsushi.com">Vocab Sushi</a> was another interesting concept. The free service offers &#8220;bite size&#8221; vocabulary words and sources them from thousands of news and media outlets daily. The vocab words are offered in contextual examples and one can play &#8220;never ending&#8221; games with those words. The company was founded by Jeff Novich and the website notes: &#8220;VocabSushi provides thousands of sentences that demonstrate any vocab word&#8217;s contemporary usage in news articles. Compared to the brute force method of flashcard definitions, a deeper understanding of the word can be attained simply by reading several interesting sentences that contain that word.&#8221; It is an interesting replacement for flashcards, and I believe this will catch on. I would have loved to use this years ago when I was studying for the SATs. Although I subscribe to Anu Garg&#8217;s Word.A.Day, I can nonetheless see myself using this service once in a while. </p>
<p><img src="http://turtlethink.com/wp-content/uploads/2009/07/spongecells.jpg" alt="spongecells" title="spongecells" width="252" height="44" class="aligncenter size-full wp-image-844" /></p>
<p><a href="http://spongecell.com/">Sponge Cell</a> presented a new form of flash based interactive banner advertising. The company is using social networking tools built into ad banners to help push content directly from banners as opposed to relying on clicking through the banner and arriving at a new website. The company writes: &#8220;The best advertising gives its audience information that they want to hold onto and share. Sponge Cell lets people do just that, by pushing advertising onto calendars, social profiles, mobile devices, home pages and other permanent places, without disrupting their browsing experience.&#8221; The company is attempting to mitigate a persons aversion to clicking a banner and being steered away from their chosen website. Sponge Cell&#8217;s banner&#8217;s allow for brand interaction directly on the banner. Another interesting idea, but once again, what compels me to interact with a banner which has an added social media component? Sponge Cell did discuss their advertising algorithm (patent pending) which bases the ad not on the search key word but on the aggregated data that the search terms yields. I thought this was already built into Google&#8217;s algorithm, but go figure. </p>
<p><img src="http://turtlethink.com/wp-content/uploads/2009/07/zagat.jpg" alt="zagat" title="zagat" width="229" height="61" class="aligncenter size-full wp-image-847" /></p>
<p>The most interesting application was <a href="http://www.zagat.com/Content.aspx?PrimNav=Mob&#038;CT=mobile_nru&#038;MID=kw82370Google&#038;source=Google&#038;PID=55">Zagat&#8217;s</a> Augmented Reality Application called <a href="http://www.zagat.com/Content.aspx?PrimNav=Mob&#038;CT=mobile_nru&#038;MID=kw82370Google&#038;source=Google&#038;PID=55">NRU</a>. </p>
<p><img src="http://turtlethink.com/wp-content/uploads/2009/07/prod_nru.jpg" alt="prod_nru" title="prod_nru" width="100" height="208" class="aligncenter size-full wp-image-843" /></p>
<p>The application allows you to find restaurants, nightspots, and shops &#8220;near you.&#8221; As you rotate your mobile device (360 degrees), the location of the restaurants appear relative to you. It also syncs with Zagat&#8217;s detailed reports on the restaurants. Although Zagat reviews are not user generated and have a top-down approach, the service is still fairly compelling as a closed source offering of reviews opposed to Urban Spoon. Check out a video demo of the product here: </p>
<p><center><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/K-D-qFm8wHY&#038;hl=en&#038;fs=1&#038;"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/K-D-qFm8wHY&#038;hl=en&#038;fs=1&#038;" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object> </center> <BR></p>
<p>The product is only offered on the Android as of now, but with the release of the magnetometer on the iPhone &#8212; we should see this application at the app store shortly (as long as Apple opens up the channels for AR production on the iPhone). This is a cool app and just the beginning of compelling AR apps to reach the market. </p>
<p>NYTM also invited two guest speakers: Iranian technologist, Ali Amami, who discussed the recent Iranian election, consequential revolt and the role of social media. This was the 10th election in Iran after the Islamic revolution and is the first election since then to see the levels of protest. Ali Amami stated that this was a new school revolution as a result of social media. He said that cell phones were used as capturing devices, where citizens became independent news outlets. Facebook was used as a community organization tool and YouTube was a video distribution channel that major media outlets, like CNN, turned towards. The question, however, was what went wrong? Well, first off, Nokia sold wiretapping equipment to Iran&#8217;s Telecom giant (source: <a href="http://online.wsj.com/article/SB124562668777335653.html">Wall Street Journal</a>). Also, Iran&#8217;s internet is state owned and they intercepted and filtered content with the ultimate suspension of internet service across the country. </p>
<p>Amami&#8217;s message to NYTM was that as technologists, we need to think about ways to work towards solving the issues of wiretapping/filtration, interception and suspension of the world wide web. He urged companies like Google and Yahoo to not bow to fascist government requests.</p>
<p>And the evening ended with Douglas Rushkoff discussing his new book, <a href="http://rushkoff.com/books/life-incorporated/">Life inc.</a>, about an open source economy. </p>
<p><img src="http://turtlethink.com/wp-content/uploads/2009/07/life-inc.jpg" alt="life-inc" title="life-inc" width="201" height="300" class="aligncenter size-full wp-image-848" /></p>
<p>It is always a pleasure to hear Rushkoff speak &#8212; he is intelligent, charismatic and extremely articulate. Speaking to the NYTM crowd, Rushkoff offered the analogy that our economic system is like a closed source operating system, though we behave as if our role in the economy was somehow organic. He argues that although there are natural elements and emergent properties of our system, our currency and economic affairs hold a bias to corporations (which are anti-competitive)  and a centralized currency (which seeks to create value from top down) &#8212; the opposite of an open source economy, which was most closely realized in the late Middle Ages. During the late Middle Ages, there was tremendous spending and abundance, where with local currency people invested and reinvested from the bottom-up &#8212; wealth was distributed to people who created value. Those who did not create value, did not make money. The aristocracy, seeing the uprising of the middle class and that wealth was no longer controlled by the centralized authority &#8212; made local currency illegal. This type of approach extends to today&#8217;s times. Rushkoff offers the solution (to the NYTM crowd) of an open source economy which is being facilitated by the internet and low start-up capital. As our economy is at a downfall, he is urging us to take advantage of the situation and create value through the net.</p>
<p>It was an interesting evening at NYTM, and I look forward to the next meet up! NYTM also showcased the 3 finalists of their t-shirts competition (you can vote <a href="http://nytm.w1k.com/Home">here</a>.)  </p>
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		<title>Open Letter to Apple: Let us Augment Reality with the iPhone!</title>
		<link>http://turtlethink.com/2009/07/open-letter-to-apple-let-us-augment-reality-with-the-iphone/</link>
		<comments>http://turtlethink.com/2009/07/open-letter-to-apple-let-us-augment-reality-with-the-iphone/#comments</comments>
		<pubDate>Fri, 03 Jul 2009 04:39:23 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Artificial Intelligence]]></category>
		<category><![CDATA[Augmented Environments]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Virtual Worlds]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[iPhone]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=838</guid>
		<description><![CDATA[Earlier today (yesterday at this point), I came across an interesting post on Ori Inbar&#8217;s blog (Games Alfresco), where he posted an open letter to Apple regarding Augmented Reality on the iPhone. 
As TurtleThink has written about countless times now, augmented reality is the future, and we all want that future to be a little [...]]]></description>
			<content:encoded><![CDATA[<p>Earlier today (yesterday at this point), I came across an interesting post on Ori Inbar&#8217;s blog (<a href="http://gamesalfresco.com">Games Alfresco</a>), where he posted an open letter to Apple regarding Augmented Reality on the iPhone. </p>
<p>As TurtleThink has written about countless times now, augmented reality is the future, and we all want that future to be a little more tangible. Help us Apple! With the release of the compass on the iPhone 3G[S], we are at the brink of some incredible consumer AR applications (as seen in the videos below). So, let&#8217;s spread the word. I am reposting the letter and some neat AR videos from Games Alfresco below. </p>
<p><strong>A letter sent to Apple Developer Relations.</strong></p>
<p><em>Dear Apple,</p>
<p>We are a collection of augmented reality (AR) enthusiasts and professionals (from business and academia), who have been working on a multitude of AR apps for the iPhone. These apps are poised to change the way people interact with the real world.</p>
<p>But here is the rub: we are currently unable to publish these apps on the app store because the iPhone SDK lacks public APIs for manipulating live video.</p>
<p>We are asking Apple to provide a public API to access live video in real time, on the iPhone.<br />
We will be happy to offer additional technical details.</p>
<p>The impact of augmented reality (AR) on our lives could be as significant as the introduction of the PC.<br />
In 10 years, we believe augmented reality will change the way everyone experiences travel, design, training, personal productivity, health care, entertainment, games, art, and advertising (videos).</p>
<p>Looking back just a few years, AR pioneers had to hack a slew of components into ridiculously large backpacks and HUDs, and be confined to rigged environments. Nowadays, it comes in friendly, affordable packages and the iPhone is one of the first devices to have it all – except for a public API.</p>
<p>The battle to determine the winning device has already begun; a public API to access live video will give the iPhone a lucrative ticket to compete.<br />
We believe Apple has a window of opportunity of about 3 months before developers start looking elsewhere. If Apple decides to publish the API in that time frame – in the next 10 years, everyone might be using the iPhone as the preferred device to interact with the real world.</p>
<p>Here is how augmented reality could open up new opportunities for the iPhone this year:</p>
<p>Arf (Georgia Tech)</p>
<p>a virtual pet you take anywhere</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/_0bitKDKdg0&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/_0bitKDKdg0&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>ARghhhh (Georgia Tech)</p>
<p>first person table-top action game</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/cNu4CluFOcw&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/cNu4CluFOcw&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Sekai Camera (Tonchidot)</p>
<p>AirTag the real world</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/KgTwSXK_5dg&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/KgTwSXK_5dg&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Kweekies (int13)</p>
<p>a portal to creatures in a parallel world</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/Te9gj22M_aU&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/Te9gj22M_aU&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Layar (SPRXmobile)</p>
<p>Browse the world with an AR browser – Details</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/b64_16K2e08&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/b64_16K2e08&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Artoolkit for the iPhone (Artoolworks)</p>
<p>the most popular AR kit now on the iPhone</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/5M-oAmBDcZk&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/5M-oAmBDcZk&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>StudierStube ES (Imagination, Graz TU)</p>
<p>the only AR engine designed for mobile devices, now on iPhone – Details</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/O8XH6ORpBls&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/O8XH6ORpBls&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>PTAM on the iPhone (Oxford University)</p>
<p>next generation AR tracking with no markers or images</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/pBI5HwitBX4&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/pBI5HwitBX4&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Wikitude (Mobilizy)</p>
<p>a travel guide that “tells you what you see”</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/8EA8xlicmT8&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/8EA8xlicmT8&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Virtual Santa (Metaio)</p>
<p>interactive Christmas application using the augmented reality</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/04qiDsgcpaI&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/04qiDsgcpaI&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>Augmented Reality Sightseeing (Fraunhofer IGD)</p>
<p>Historic photographs overlaid on your field of view while strolling in a street</p>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/gwtmk1ZjhY0&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowScriptAccess" value="always"></param><embed src="http://www.youtube.com/v/gwtmk1ZjhY0&#038;color1=0xb1b1b1&#038;color2=0xcfcfcf&#038;feature=player_embedded&#038;fs=1" type="application/x-shockwave-flash" allowfullscreen="true" allowScriptAccess="always" width="425" height="344"></embed></object></p>
<p>These are apps that are practically ready to go. There is a whole bunch of apps and games that are just waiting for the API to be available.</p>
<p>…And Apple, we know you can’t share your plans…so please surprise us soon!</p>
<p>Many many thanks for your consideration -<br />
Sincerely,</p>
<p>Signed:<br />
Michael Gervautz – Managing Director Imagination GesmbH<br />
Robert Rice – CEO Neogence<br />
Georg Klein – PhD PTAM creator from Oxford University<br />
Stephane Cocquereaumont &#8211;  President &#038; Lead Developer Int13 (Kweekies)<br />
Maarten Lens-FitzGerald – Founder &#038; Partner SPRXmobile, developer of Layar<br />
Ori Inbar – Author of GamesAlfresco.com and CEO and founder Pookatak Games<br />
Philippe Breuss – Lead developer, Mobilizy<br />
Philip R. Lamb – CTO, Artoolworks<br />
Noora Guldemond – Metaio<br />
Takahito Iguchi – CEO, Tonchidot<br />
Blair MacIntyre – Associate Professor, Georgia Institute of Technology<br />
Bruno Uzzan – CEO, Total Immersion<br />
Michael Zoellner – Fraunhofer IGD<br />
Andrea Carignano – CEO,  Seac02<br />
</em><br />
[via <a href="http://gamesalfresco.com/2009/07/02/open-letter-to-apple-let-us-augment-reality-with-the-iphone/">Games Alfresco</a>]</p>
<img src="http://turtlethink.com/?ak_action=api_record_view&id=838&type=feed" alt="" />]]></content:encoded>
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		<title>Mightier: 2D Puzzle Meets 3D World</title>
		<link>http://turtlethink.com/2009/05/mightier-2d-puzzle-meets-3d-world/</link>
		<comments>http://turtlethink.com/2009/05/mightier-2d-puzzle-meets-3d-world/#comments</comments>
		<pubDate>Wed, 27 May 2009 20:19:58 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Augmented Environments]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Virtual Worlds]]></category>
		<category><![CDATA[2D]]></category>
		<category><![CDATA[3D]]></category>
		<category><![CDATA[games]]></category>
		<category><![CDATA[Puzzle]]></category>
		<category><![CDATA[ratloop]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=791</guid>
		<description><![CDATA[I came across an experimental game developed by ratloop, an independent game studio developing 3D entertainment products. 
Their most recent game is called Mightier and according to the website &#8220;is an independent puzzle action game developed by Lucas Pope and Keiko Ishizaka. Play as the Engineer and the Actionaut to solve puzzles and collect items [...]]]></description>
			<content:encoded><![CDATA[<p>I came across an experimental game developed by <a href="http://www.ratloop.com/">ratloop</a>, an independent game studio developing 3D entertainment products. </p>
<p>Their most recent game is called Mightier and according to the website &#8220;is an independent puzzle action game developed by Lucas Pope and Keiko Ishizaka. Play as the Engineer and the Actionaut to solve puzzles and collect items in each sector.&#8221;</p>
<p>The puzzle is fully interactive, where you first physically solve the puzzle by drawing out 2D components on a piece of paper. Once you&#8217;ve solved that portion, your webcam scans that piece of paper and your drawing is converted into a 3D puzzle. You then draw your own characters, scan those and play on your 2d converted to 3d turf. It is quite innovative.</p>
<p>Check out how it works below: </p>
<p><center><object width="400" height="302"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=2376591&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=2376591&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="302"></embed></object>
<p><a href="http://vimeo.com/2376591">Mightier</a> from <a href="http://vimeo.com/user901686">Ratloop</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p></center></p>
<p>[via <a href="http://www.schroeder-wendt.com">Interface Design and Usability Blog</a>]</p>
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		<title>OpenSim in Web Browser with Touch Screen Support</title>
		<link>http://turtlethink.com/2009/05/opensim-in-web-browser-with-touch-screen-support/</link>
		<comments>http://turtlethink.com/2009/05/opensim-in-web-browser-with-touch-screen-support/#comments</comments>
		<pubDate>Tue, 05 May 2009 22:55:55 +0000</pubDate>
		<dc:creator>Mark Kizelshteyn</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Second Life]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Virtual Worlds]]></category>
		<category><![CDATA[3Di]]></category>
		<category><![CDATA[3Dweb]]></category>
		<category><![CDATA[Open Sim]]></category>
		<category><![CDATA[web]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=769</guid>
		<description><![CDATA[This news is a few weeks old, but just in case you missed it I wanted to share. 
3Di, Inc., a Tokyo-based company has released the first commercially available OpenSim viewer which allows users to engage with 3D virtual worlds using a web browser. Furthermore, you can use it with a touch screen. Check out [...]]]></description>
			<content:encoded><![CDATA[<p>This news is a few weeks old, but just in case you missed it I wanted to share. </p>
<p><a href="http://3di-opensim.com/en/">3Di, Inc., </a>a Tokyo-based company has released the first commercially available OpenSim viewer which allows users to engage with 3D virtual worlds using a web browser. Furthermore, you can use it with a touch screen. Check out the demo:</p>
<p><center><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/4otd5c1U0iY&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/4otd5c1U0iY&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></center> <BR></p>
<p>No more client downloads? Hopefully! This is a pretty big step with virtual world technology because more and more people don&#8217;t want to bother with downloading a viewer. We are living in a time of cloud computing, and we want everything to be (securely) in the cloud. Web browser support is a small step in continuing to propel this industry forward. </p>
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		<title>Measuring presence in augmented environments</title>
		<link>http://turtlethink.com/2009/04/measuring-presence-in-augmented-environments/</link>
		<comments>http://turtlethink.com/2009/04/measuring-presence-in-augmented-environments/#comments</comments>
		<pubDate>Thu, 30 Apr 2009 19:28:22 +0000</pubDate>
		<dc:creator>Paul Fayngersh</dc:creator>
				<category><![CDATA[Augmented Environments]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Second Life]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[Georgia Tech]]></category>
		<category><![CDATA[Presence]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=755</guid>
		<description><![CDATA[&#8220;Presence&#8221; is the conceptual measure of a user&#8217;s feeling of immersion and involvement within a technologically-mediated environment. The greater the presence and the less external mediation a user feels, the more the experience approaches &#8220;reality.&#8221; Many varied factors contribute to presence &#8211; including interactivity, ease of use, length of exposure, visual realism and social experience [...]]]></description>
			<content:encoded><![CDATA[<p>&#8220;<a href="http://en.wikipedia.org/wiki/Presence_(telepresence)">Presence</a>&#8221; is the conceptual measure of a user&#8217;s feeling of immersion and involvement within a technologically-mediated environment. The greater the presence and the less external mediation a user feels, the more the experience approaches &#8220;reality.&#8221; Many varied factors contribute to presence &#8211; including interactivity, ease of use, length of exposure, visual realism and social experience (<a href="http://turtlethink.com/2009/01/therapy-and-the-metaverse/">Kizelshteyn, 2008</a>) &#8211; but I would posit that a proper cocktail of all of these is necessary to create a truly engaging environment. For example, there is a certain &#8220;x-factor&#8221; shared by many successful computer games that surely relates to a high degree of presence experienced by its players. In short, if there can be only ONE benchmark of how successfully virtual world and augmented reality technology will develop and enter the mainstream, it is presence.   </p>
<p><center><img src="http://turtlethink.com/wp-content/uploads/2009/04/arlab.jpg" alt="arlab" title="arlab" width="440" height="557"/></center> </p>
<p>
The Augmented Environments Lab at Georgia Tech is taking a novel approach to measuring presence by analyzing user&#8217;s <em>physiological</em> responses to a rational fear of heights. Subjects were required to perform certain tasks around a created deep virtual pit, which, as one can see, appears to be quite realistic. Meanwhile, the subjects&#8217; heart rate, galvanic skin response and skin temperature were measured. The results of the study aren&#8217;t in yet, but I would bet they were positive; our brains, upon perceiving visible danger, wouldn&#8217;t take any chances and unwittingly kick-start our sympathetic system right away! Also, the subjects seem pretty convinced and apprehensive in the video &#8211; check it out.  </p>
<p><center><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/h8c6U7dpI7g&#038;hl=en&#038;fs=1&#038;rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/h8c6U7dpI7g&#038;hl=en&#038;fs=1&#038;rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object></center></p>
<p>It&#8217;s also interesting to note that this exact simulation can easily be ported to help treat patients with acrophobia (fear of heights) via <a href="http://en.wikipedia.org/wiki/Exposure_therapy">exposure therapy</a>. In fact this has been tried multiple times in the last decade, but the technological advancements developed by the lab, which lead to a greater sense of presence, will surely prove more fruitful than previous attempts using older VR technology or simply using virtual worlds.    <BR><br />
[<a href="http://www.augmentedenvironments.org/lab/">Georgia Tech Augmented Environments Lab</a>], via [<a href="http://gamesalfresco.com/2009/04/30/1631/">Games Alfresco</a>]</p>
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		<title>EON Reality&#8217;s immersive 3D cube</title>
		<link>http://turtlethink.com/2009/04/eon-realitys-immersive-3d-cube/</link>
		<comments>http://turtlethink.com/2009/04/eon-realitys-immersive-3d-cube/#comments</comments>
		<pubDate>Sun, 19 Apr 2009 01:10:37 +0000</pubDate>
		<dc:creator>Paul Fayngersh</dc:creator>
				<category><![CDATA[Augmented Environments]]></category>
		<category><![CDATA[Innovation]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[3D]]></category>
		<category><![CDATA[EON Reality]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=743</guid>
		<description><![CDATA[Someone has finally pulled off this sort of thing well. The setup looks simple enough at first: a white 10&#215;10x10 box coupled with old school 3D glasses. However, a closer look at the frames of the glasses reveals little protruding markers that expose the novelty of EON&#8217;s cube. They are linked via infrared to cameras [...]]]></description>
			<content:encoded><![CDATA[<p>Someone has finally pulled off this sort of thing well. The setup looks simple enough at first: a white 10&#215;10x10 box coupled with old school 3D glasses. However, a closer look at the frames of the glasses reveals little protruding markers that expose the novelty of EON&#8217;s cube. They are linked via infrared to cameras around the perimeter of the room which track the exact location of the user&#8217;s eyes. In turn this information quickly tells each projector what images to display, producing a real-time, completely immersive effect. Don&#8217;t believe me, just watch this guy in the video: </p>
<p><object width="460" height="259"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=4177769&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=4177769&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="440" height="248"></embed></object><br /><a href="http://vimeo.com/4177769">Amazing 3D immersion technology</a> from <a href="http://vimeo.com/user668273">IDEO Labs</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>Great write-up at [<a href="http://labs.ideo.com/2009/04/15/amazing-3d-immersion-technology/">IDEO</a>], via [<a href="http://offworld.com/">Offworld</a>]</p>
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		<title>Augmented Reality setup for Roman archeology exhibit</title>
		<link>http://turtlethink.com/2009/04/augmented-reality-setup-for-roman-archeology-exhibit/</link>
		<comments>http://turtlethink.com/2009/04/augmented-reality-setup-for-roman-archeology-exhibit/#comments</comments>
		<pubDate>Tue, 14 Apr 2009 17:38:13 +0000</pubDate>
		<dc:creator>Paul Fayngersh</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Augmented Environments]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Allard Pierson Museum]]></category>
		<category><![CDATA[Archeology]]></category>
		<category><![CDATA[Museum]]></category>
		<category><![CDATA[Netherlands]]></category>

		<guid isPermaLink="false">http://turtlethink.com/?p=734</guid>
		<description><![CDATA[Marking its 75th anniversary, The Allard Pierson Museum in Amsterdam erected a pretty neat Augmented Reality component for their &#8216;A Future for the Past&#8217; exhibit. Visitors can interact and play with a sweet Apple Cinema display that overlays information about a particular part of the diorama when the screen points to it. 

They definitely have [...]]]></description>
			<content:encoded><![CDATA[<p>Marking its 75th anniversary, The Allard Pierson Museum in Amsterdam erected a pretty neat Augmented Reality component for their <a href="http://www.allardpiersonmuseum.nl/english/exhibitions/">&#8216;A Future for the Past&#8217; exhibit</a>. Visitors can interact and play with a sweet Apple Cinema display that overlays information about a particular part of the diorama when the screen points to it. </p>
<p><img src="http://turtlethink.com/wp-content/uploads/2009/04/ardisplay.jpg" alt="ardisplay" title="ardisplay" width="440" height="330" class="aligncenter size-full wp-image-740" /></p>
<p>They definitely have a very elegant exhibition and execution of AR technology, but what would be even cooler, and also make more of an impact, would be if this technology were implemented on actual ancient sites and ruins &#8212; ones where affixing physical signage is simply not an option. For example, my most recent interaction with Roman ruins was in Northern Israel; unlike most places, the archeological site was very hand-on, and you walk, climb, and go inside the buildings freely. One strategically-positioned setup similar to the one at the Allard Pierson Museum would be able to transmit a lot of information without ruining the aesthetic caused by countless ugly signs. </p>
<p>Check out the video below:<br />
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<p>[via <a href="http://www.sentientdevelopments.com/2009/04/augmented-reality-in-use-at-allard.html">Sentient Developments</a>] </p>
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